M4V file format
iTunes Video · Video · .m4v
or drag & drop videos, audio or images here, or paste with Ctrl+V
MP4 · MOV · MKV · AVI · WebM · WMV · FLV · GIF · MP3 · WAV · M4A · and 40+ more
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M4V is Apple's variant of MP4 used by iTunes and the Apple TV app.
Technical details
| Full name | iTunes Video |
|---|---|
| File extension | .m4v |
| MIME type | video/x-m4v |
| Video codecs we export | H.264 / AVC (most compatible) |
| Audio codecs we export | AAC |
| Best for | iTunes, Apple TV and iOS devices |
Last updated 2026-11-13
M4V conversions
M4V FAQ
What is a M4V file?
M4V (iTunes Video) is a video format. M4V is Apple's variant of MP4 used by iTunes and the Apple TV app.
How do I open a M4V file?
Most modern players such as VLC open M4V files. If yours doesn't, convert it to MP4 above, which plays on every device.
How do I convert a M4V file?
Drop the file into the converter on this page, choose the output format and click “Convert & download”. It's free and runs in your browser without uploading.
What is M4V best for?
iTunes, Apple TV and iOS devices.